Marketing Assistant

US LBM

The Marketing Assistant will support location management & the US LBM
Marketing team in organizing & executing various marketing events &
promotions to support the companys products, services, & local
relationships. This role will be integral in fostering customer
relations & enhancing our brand image through special events, social
media engagement, promotional campaigns, logistics management, &
division-specific program management. What you will do Assists in
gathering & analyzing market research data to understand target
audiences, competitors, & industry trends, providing valuable insights
for marketing strategies. Complete various marketing operation projects
with the Marketing Manager Assists in the creation of marketing
collateral, such as brochures, flyers, promotional materials, & social
media content pre- & post- event, ensuring consistency with the brands
identity. Help manage social media accounts by creating & scheduling
posts, responding to comments, & monitoring engagement metrics. Monitor
& track event-related metrics, providing insights & recommendations for
optimization. Collaborate with location managers for event planning &
coordination of marketing events, helping to develop timelines & budget
plans, ensuring alignment with marketing objectives. Support the
execution of events by assisting with on-site setup, registration, &
coordination of event activities. Serve as a point of contact for event
attendees, vendors & partners, providing assistance & information as
needed. Assist in preparing post-event reports summarizing key metrics,
outcomes, & lessons learned. Manage division-specific programs, which
may include distribution of season tickets, perk account management &
analysis, etc. Coordinate ordering & shipping of promotional merchandise
to various locations. Provide general administrative support to the
marketing team, including scheduling meetings, preparing reports &
managing correspondence. Education Qualifications High School Diploma or
GED required. Experience Qualifications Previous experience in
marketing, event coordination or administrative support role preferred.
Skills & Abilities Understanding of fundamental marketing concepts &
knowledge of digital marketing channels & tactics. Familiarity with
market research methodologies, including quantitative & qualitative
research techniques, data analysis, & interpretation. Proficiency in
using various software tools & platforms, including Microsoft Office
Suite, social media management tools, email marketing software, &
analytics platforms. Ability to adapt to changing priorities, market
trends, & business needs while maintaining a positive attitude &
delivering high-quality work. Strong written & verbal communication
skills to convey ideas clearly & effectively in marketing materials,
presentations, & interactions with team members. Ability to collaborate
effectively with cross-functional teams, including marketing, sales,
product development, & external partners. Competencies Organizational
Savvy – Maneuvering comfortably through complex policy, process, &
people-related organizational dynamics Action Oriented – Taking on new
opportunities & tough challenges with a sense of urgency, high energy, &
enthusiasm Collaborates – Building partnerships & working
collaboratively with others to meet shared objectives Communicates
Effectively – Developing & delivering multi-mode communications that
convey a clear understanding of the unique needs of different audiences
Prioritizing – Planning & prioritizing work to meet commitments aligned
with organizational goals. Plans & Aligns – Planning & prioritizing work
to meet commitments aligned with organizational goals Travel
Requirements Occasional travel to local sites for content capture for
social media reels. Depending on the event, non-standard business hours
may be required on event days.

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