marketing storyteller

The Storyteller will produce professional content that showcases the attributes of Cumberland Countys tourism community. The content is created in alignment with organizational goals and objectives.

Essential Duties and Responsibilities:

1. Plans and implements all aspects of video production, including logistics, shooting, and editing.
2. Manage Distinctly Fayettevilles video-sharing platforms and produce analytics on those platforms.
3. Write, workshop, and accept direction on scripts.
4. Maintain technical mastery in evolving video mediumsEducate self as needed.
5. Oversees organic social media content for DistiNCtly Fayetteville, including Facebook, Instagram, LinkedIn, TikTok, and other channels as determined necessary.
6. Works closely with DOM and DMM on content calendar to ensure all efforts are in synergy.
7. Develop and produce a monthly podcast for Distinctly Fayetteville to highlight an aspect of our tourism offerings.
8. Blog writing.
9. Other duties as assigned.

Knowledge, Skills, and Abilities

1. Experience in videography, editing, and photography.
2. High attention to detail and a keen eye for visual storytelling.
3. A self-starter with a proven track record in digital space.
4. Knowledge of the hospitality and tourism industry.
5. Proficiency in equipment related to video production.
6. In-depth knowledge of current trends and best practices.
7. Ability to learn and maintain knowledge of DistiNCtly Fayetteville organizational policies and goals that apply to the area of responsibility.
8. Ability to establish and maintain an effective working relationship with team members, community and constituency, public officials, and others.
9. Ability to plan, organize and effectively present ideas and concepts to groups and to communicate effectively and professionally, orally and in writing.
10. Ability to exercise sound judgment and discretion in the performance of job duties and represent DistiNCtly Fayetteville in a positive, enthusiastic and professional manner.
11. Build a working knowledge of the tourism industry to include Cumberland County and the assets contained within.
12. Ability to be self-accountable.
13. Ability to lift, push or carry up to 35 lbs.

Minimum Education and Experience Requirements

[Bachelors Degree from an accredited college or university with a ma
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