Manager, Consumer Business Intelligence – Allergy & Cold

Description

Kenvue is currently recruiting for:

Manager, Consumer Business Intelligence – Allergy & Cold

This position reports to the Director, CBI, Self Care US, and is based in Skillman, NJ.

Who we are

At Kenvue , we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, were the house of iconic brands – including NEUTROGENA, AVEENO, TYLENOL, LISTERINE, JOHNSONS and BAND-AID that you already know and love. Science is our passion; care is our talent. Our global team is made by 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers. With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future-and yours. For more information, click here .

Role reports to: Director, CBI, Self Care US

Location: Kenvue s corporate headquarters is currently located in Skillman NJ, but is scheduled to move to Summit, NJ in or around early 2025.

Travel: 5-15% (regular meeting attendance in Fort Washington, PA is required until early 2025)

Pay: Annual base salary for new hires in this position ranges from $98,000 to $167,800 . This takes into account a number of factors including work location, the candidates skills, experience, education level & other job-related factors.

What you will do

This role will serve as the Consumer & Business Intelligence lead supporting US Allergy and CCFS (Cough/Cold/Flu/Sinus) business. Through deep consumer understanding, application of advanced analytics tools, external market knowledge, and implementation of Kenvue Science of Brand Growth principles, you will be part of a high-performance team and serve as a strategic partner to US Brand Growth team. They will be looked upon to:
identify challenges and opportunities, shape the appropriate business questions to address and design the most effective ways to answer.
translate learnings into recommendations that drive sustainable business growth and stronger outcomes.

This role covers quantitative and qualitative research as well as analyzing in market data (i.e. NIQ Retail Panel) and application of analytics tools such as Marketing Mix Models and price & promo analytics to support strategic plans and brand growth.

Key Responsibilities
Ability to develop, shape and deliver research audits and integrated learning plans to identify knowledge gaps and address key business issues in Allergy/CCFS Squad.
Leads insight generation to feed into marketing communications, activation, media planning support and campaign monitoring including both consumer and professional.
Leads the translation of consumer foundational work, broad, cross-customer shopper insights and category knowledge into insights to identify and address consumer & customer opportunities.
Uses knowledge of key macro trends and leads understanding of consumer, market and competitive landscape to diagnose business performance and address focused business issues; applies understanding of brand/marketing fundamentals in marketing plan and category/brand strategies development.
Leads syndicated and panel analyses with the ability to translate learning into concrete recommendation for business growth, including the integration of the multiple data sources into complete, coherent analysis.
Maximizes analytics to understand business drivers and predict business growth. Working in concert with CBI analytics to ensure all deliverables are grounded in business capabilities/realities and expected to lead the implementation of learnings into actions.
Integrate knowledge from multiple sources and creates meaningful interpretations and recommendations that address business issues; Interpret and pragmatically translate research learning into feasible business building action steps, and ensure alignment with key business partners (including brand growth, customer strategy, capability and customer teams) .
Uses broader range of research tools/resources/processes to assess business issues; Independently and proactively identifies the key business issues/questions and develops the most appropriate research design and analytic plan to address business/ research needs.
Acts as an authority in research and questionnaire design and interpretation.
Acts as a business partner, not just a market research specialist. Manages complex business issues and helps team set strategic direction. Creates consensus.

What we are looking for

Required Qualifications
A minimum of a Bachelors degree is required; Post-graduate degree or equivalent in Market Research, Social Sciences, or Statistics is preferred.
A minimum of 5 years of total experience, of progressive experience within market research, advanced analytics, consulting, or related fields required. OTC category experience is highly preferred.
Breadth of experience with consumer research, including methods, techniques, agency partners, and business application. Must have comfort & aptitude to apply these skills to various situations and provide guidance to others on how to interpret/drive action against results under supervision.
Strong familiarity and comfort in analyzing data and applying analytics learnings into business. This includes familiarity with Marketing Mix Models, Digital and Trade Analytics.
Demonstrated ability to influence cross-functional and upper management to impact decision-making; Willingness to “have an opinion” backed up by insight and the confidence to influence key stakeholders…

Equal Opportunity Employer – minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity