Manager, Product Marketing
Bendix Commercial Vehicle Systems LLC
Bendix Commercial Vehicle Systems LLC
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Manager, Product Marketing
LOCATION: Avon / Ohio (US-OH), United States | BRAND: Bendix | REQUISITION ID: 7398 | JOB GRADE: 18
| ON-SITE/REMOTE: Hybrid
![](https://rmkcdn.successfactors.com/ed7b1383/176d01a7-6b0a-431d-805e-1.jpg)
Want to help shape tomorrow? At Bendix weve been doing it for 90 years…setting the standard with advanced dynamic solutions that drive improved commercial vehicle performance and safety. Were part of the Knorr-Bremse Group, the global leader in braking technologies. As part of our team, youll collaborate with a world of talented and dedicated colleagues whose sense of purpose complements your own. Youll find rewarding opportunities, diverse experiences, partnerships, and an unwavering commitment to ethics and integrity. Innovation is part of our DNA. Achievement drives our culture. Learn more today! www.bendix.com/careers
JOB DESCRIPTION:
Position Title:
Manager, Product Marketing
Reports To:
Director, Marketing & Customer Solutions
Date Last Revised:
September 5, 2024
Position Summary:
As a leader in the marketing function, this position is responsible for developing and ensuring efficient and effective development and execution of the product marketing plans and execution for all Bendix product lines consistent with the companys strategy and objectives. This position is responsible for driving completion of product marketing launch activities and ongoing promotion by supporting the Bendix sales team and working closely with the Digital marketing team. Through a cross-functional, global approach this entails overseeing, optimizing, sustaining the use of existing and new tools to drive equipment take rates and build market awareness of Bendix product offerings through precice knowledge of target audiences.
Essential Functions:
Leads a team of marketing analysts to develop product marketing messages, unique selling points, features/benefits of all Bendix product lines.
Working manager that will actively be responsible for product marketing activities for certain Bendix product lines.
Manages the team to cover product marketing activities for all Bendix product lines. Assigns analysts as needed.
Responsible for marketing product launch collateral including video(s), brochures, web sites, Operators manuals, Service Data Sheet input.
Responsible for teams completion of tactical marketing plans.
Works