Marketing Strategy & Insights Manager

Marketing Strategy & Insights Manager

Location: Elevance Health supports a hybrid workplace model (virtual and in-office) with PulsePoint sites used for collaboration, community, and connection. This includes remote work and 1-2 days in office per week.

The Marketing Strategy & Insights Manager is responsible for managing the development, execution and use of timely, actionable market and customer information to help grow the business, transform the customer experience, and retain profitable membership for all company brands and business.

How You Will Make an Impact

Primary duties may include, but are not limited to:

Acts as a partner in business planning process at the business unit and enterprise level.

Leverages customer and market information to proactively identify and assess new business opportunities to create customer value and profitably grow the business.

Integrates and organizes information from multiple sources including but not limited to customer insights to form a complete picture of customers, markets, and growth opportunities.

Participates in developing integrated marketing and product strategies designed to meet the organizations strategic goals and drive the change towards a market-driven business.

Identifies core strategic imperatives for success and defines compelling initiatives that drive growth, are strategically aligned, and are measurable.

Minimum Requirements

Requires a BA/BS degree and a minimum of 5 years of related experience; or any combination of education and experience, which would provide an equivalent background.

Preferred Skills, Capabilities and Experiences

Master’s degree in a related field preferred.

Cross-industry experience in both consumer-focused industries such as pharmaceuticals or packaged goods and health insurance or health-related industries preferred.

Travels to worksite and other locations as necessary.

Please be advised that Elevance Health only accepts resumes for compensation from agencies that have a signed agreement with Elevance Health. Any unsolicited resumes, including those submitted to hiring managers, are deemed to be the property of Elevance Health.

Who We Are

Elevance Health is a health company dedicated to improving lives and communities – and making healthcare simpler. We are a Fortune 25 company with a longstanding history in the healthcare industry, looking for leaders at all levels of the organization who are passionate about making an impact on our members and the communities we serve.

How We Work

At Elevance Health, we are creating a culture that is designed to advance our strategy but will also lead to personal and professional growth for our associates. Our values and behaviors are the root of our culture. They are how we achieve our strategy, power our business outcomes and drive our shared success – for our consumers, our associates, our communities and our business.

We offer a range of market-competitive total rewards that include merit increases, paid holidays, Paid Time Off, and incentive bonus programs (unless covered by a collective bargaining agreement), medical, dental, vision, short and long term disability benefits, 401(k) match, stock purchase plan, life insurance, wellness programs and financial education resources, to name a few.

Elevance Health operates in a Hybrid Workforce Strategy. Unless specified as primarily virtual by the hiring manager, associates are required to work at an Elevance Health location at least once per week, and potentially several times per week. Specific requirements and expectations for time onsite will be discussed as part of the hiring process. Candidates must reside within 50 miles or 1-hour commute each way of a relevant Elevance Health location.

The health of our associates and communities is a top priority for Elevance Health. We require all new candidates in certain patient/member-facing roles to become vaccinated against COVID-19. If you are not vaccinated, your offer will be rescinded unless you provide an acceptable explanation. Elevance Health will also follow all relevant federal, state and local laws.

Elevance Health is an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to age, citizenship status, color, creed, disability, ethnicity, genetic information, gender (including gender identity and gender expression), marital status, national origin, race, religion, sex, sexual orientation, veteran status or any other status or condition protected by applicable federal, state, or local laws. Applicants who require accommodation to participate in the job application process may contact elevancehealthjobssupport@elevancehealth.com for assistance.