Email Marketing Manager – JR105418_47099288305_0-7698

This job was posted by https://www.arjoblink.arkansas.gov : For more
information, please see: https://www.arjoblink.arkansas.gov/jobs/4336353
Job Description

We seek a creative and skilled email marketer to join our marketing team
at K12.

The ideal candidate will have a strong understanding of email marketing
best practices, excellent project management skills, and the ability to
leverage email marketing to engage customers, drive conversions, and
nurture relationships.

As an Email Marketing Manager, you will be responsible for the hands-on
management and strategic support of email marketing campaigns from
creation to analysis. Youll collaborate closely with the marketing,
creative, and product teams to ensure all email deliverables are
executed flawlessly and delivered to market on schedule.

Key Responsibilities:

– Campaign Development: Shape and execute email marketing campaigns to
support specific business goals, including customer acquisition,
retention, and engagement.
– Segmentation and Targeting: Manage and support customer segmentation
strategies to deliver personalized, targeted messages across diverse
customer segments..
– Email Design: Collaborate with design and content teams to create
visually appealing, engaging, and on-brand email templates.
– A/B Testing: Implement A/B testing to optimize email subject lines,
CTAs, design, and content for performance improvement.
– Performance Analysis: Track and analyze the performance of email
campaigns (open rates, click-through rates, conversion rates) and
provide actionable insights to optimize future campaigns.
– Deliverability Reputation: Monitor, strategize and resolve any
deliverability challenges across multiple IP and sending domains.
– Cross-Department Collaboration: Work closely with other functions to
ensure email efforts align with broader marketing initiatives and
cross-collaborative work is prioritized and executed.

Qualifications:

– Bachelors degree in Marketing, Communications, or a related field.
– 3 years of experience in email marketing, preferably in a similar
role.
– Proven experience with email marketing platforms (SFMC,
InboxMonster, Movable Ink)
– Strong understanding of email best practices, A/B testing,
segmentation, and deliverability.
– Strong analytical skills with the ability to interpret data and make
data-driven decisions.
– Excellent written and verbal communication skills.
– Detail-oriented with strong project management skills.
– Experience with marketing automation tools and CRM platforms is
highly desirable.

Compensation & Benefits:Stride, Inc. considers a persons
education, experience, and qualifications, as well as the positions
work location, expected quality and quantity of work, required travel
(if any), external market and internal value when determining a new
employees salary level. Salaries will differ based on these factors,
the positions level and expected contribution, and the employees
benefits elections. Offers will typically be in the bottom half of the
range.

We anticipate the salary range to be $57,519.75 to $121,792.80.
Eligible employees may receive a bonus. This salary is not guaranteed,
as an individuals compensation can vary based on several factors.
These factors include, but are not limited to, geographic location,
experience, training, education, and local market conditions.Stride
offers a robust benefits package for eligible employees that can include
health benefits, retirement contributions, and paid time off.

Job Type

Regular

The above job is not intended to be an all-inclusive list of duties
and standards of the position. Incumbents will follow any other
instructions, and perform any other related duties, as assigned by their
supervisor. All employment is “at-will” as governed by the l w of the
state where the employee works. It is further understood that the
“at-will” nature of employment is one aspect of employment that cannot
be changed except in writing and signed by an authorized officer.

Stride, Inc. is a Federal Contractor, an Equal Opportunity/Affirmative
Action Employer and a Drug-Free Workplace. All qualified applicants will
receive consideration for employment without regard to race, color,
religion, sex, sexual orientation, gender identity, national origin,
age, disability, protected Veteran status age, or genetics, or any other
characteristic protected by law.

Equal Opportunity Employer/Protected Veterans/Individuals with
Disabilities

The contractor will not discharge or in any other manner discriminate
against employees or applicants because they have inquired about,
discussed, or disclosed their own pay or the pay of another employee or
applicant. However, employees who have access to the compensation
information of other employees or applicants as a part of their
essential job functions cannot disclose the pay of other employees or
applicants to individuals who do not otherwise have access to
compensation information, unless the disclosure is (a) in response to a
formal complaint or charge, (b) in furtherance of an investigation,
proceeding, hearing, or a