Posting Details

Missouri State University

Posting Details

Position Information

Position Title Assistant Director of Digital Engagement (Alumni Relations)

Work Location Springfield Campus

Department Alumni Relations

HR Home Department 090101 ALUMNI RELATIONS

Pay Grade 42

Proposed Salary $47,000-$52,000/annual

Position only available to current, regular, full-time Missouri State University employees? No, Position is available to all applicants.

Appointment Type Full Time Regular

Exempt/Non-Exempt Exempt

General Function

The Assistant Director of Digital Engagement ( ADDE ) position oversees crowdfunding initiatives and the Digital Engagement Center and is responsible for the development of the overall digital marketing strategy focused on increasing the number of annual donors and dollars to Missouri State University. This position utilizes various digital marketing strategies and platforms to create digital content to engage all university constituents, as well as monitors campaign progress, analyzes data, and adjusts strategies as needed to achieve engagement and fundraising goals. The ADDE works with other areas of the department to ensure digital engagement efforts align with overall departmental and organizational goals. The ADDE will grow the digital fundraising program by managing the student call center, the crowdfunding platform, leveraging social media channels and managing video and text messaging platforms to build a constituent-first approach to both solicitation and engagement efforts.

Description of Primary Duties

The position oversees crowdfunding initiatives and manages the Digital Engagement Center. They are responsible for the development of the overall digital marketing strategy focused on increasing the number of annual donors and dollars to Missouri State University. This position utilizes various digital marketing strategies and platforms to create digital content to engage all university constituents, as well as monitors campaign progress, analyzes data, and adjusts strategies as needed to achieve engagement and fundraising goals. The position will oversee a team of student engagement officers and a student engagement supervisor. The position will create, monitor, and enhance an audience-centered approach to engagement and fundraising campaigns.

Minimum Acceptable Qualifications

Education: A Bachelor’s degree is required. An emphasis in marketing, communications, or a related field is preferred. An equivalent combination of years of experience and education may be considered for substitution of educational requirements.

Experience: At least two years’ experience in digital marketing, social media management, customer call center service or a similar role, or experience preferred. Supervisory experience is also preferred. Experience with higher education annual giving programs or university advancement programs; experience in professional fundraising, goal implementation, strategic planning, customer relations management and training also preferred.

Skills: Good computer skills are required. Strong oral and written communication skills; writing skills including copy writing, script writing, proofreading, editing, and report writing abilities are also required. Good interpersonal skills as well as the ability to work independently. Must be detail oriented.

Other: The scope of the position requires some work in the evenings and on weekends.

Additional Qualifications

Link to Job Description https://www.missouristate.edu/Human/JobDescriptions/1733.htm

Open Date 09/11/2024

Close Date (If Close Date is blank then the posting is considered open until filled)

Special Instructions to Applicants

The first date of consideration is October 2, 2024, and review of applications will continue until the position is filled. Official transcripts required at time of hire.

EO/AA and Diversity Statement

Non-discrimination statement

Missouri State University is a community of people with respect for diversity. The University emphasizes the dignity and equality common to all persons and adheres to a strict non-discrimination policy regarding the treatment of individual faculty, staff, and students. In accord with federal law and applicable Missouri statutes, the University does not discriminate on the basis of race, color, national origin (including ancestry, or any other subcategory of national origin recognized by applicable law), religion, sex (including marital status, family status, pregnancy, sexual orientation, gender identity, gender expression, or any other subcategory of sex recognized by applicable law), age, disability, veteran status, genetic information, or any other basis protected by applicable law in employment or in any program or activity offered or sponsored by the University. Sex discrimination encompasses sexual harassment, which includes sexual violence, and is strictly prohibited by Title IX of the Education Amendments of 1972.

This policy shall not be interpreted in a manner as to violate the legal rights of religious organizations or of military organizations associated with the Armed Forces of the United States of America.

The University maintains a grievance procedure incorporating due process available to any person who believes he or she has been discriminated against. Missouri State University is an Equal Opportunity/Affirmative Action/Minority/Female/Veterans/Disability/Sexual Orientation/Gender Identity employer. Inquiries concerning the complaint/grievance procedure related to sex discrimination, including sexual harassment and sexual assault, should be addressed to the Title IX Coordinator (https://www.missouristate.edu/TitleIX/default.htm) , Carrington Hall 205, 901 S. National Ave., Springfield, Missouri 65897, TitleIX@MissouriState.edu, 417-836-4252 (tel:1-417-836-4252) , or to the Office for Civil Rights. All other inquiries concerning the grievance procedure, Affirmative Action Plan, or compliance with federal and state laws and guidelines should be addressed to the Equal Opportunity Officer, Office for Institutional Equity and Compliance (https://www.missouristate.edu/Equity/default.htm) , Carrington Hall 205, 901 S. National Ave., Springfield, Missouri 65897, Equity@MissouriState.edu, 417-836-4252 (tel:1-417-836-4252) , or to the Office for Civil Rights. (Res. Board Policies No. 70-11; Bd. Min. 10-28-11.)

Background Check Statement

Employment will require a criminal background check at University expense.

Posting Detail

Posting Number 20240231FTS

Quicklink for Posting https://jobs.missouristate.edu/postings/77247

Supplemental Questions

Required fields are indicated with an asterisk ().

How did you hear about this vacancy?

Indeed

Linkedin

Missouri State University Website

Google

Employee Referral

HigherEdJobs.com

Personal Contacts / Networking

Print Publications

Diversity website posting

Job Board (CareerBuilder.com, Monster, etc.)

Other

Please specify the recruitment source where you located this posting. If you selected Employee Referral above, please list the name of the current MSU employee who referred you.

(Open Ended Question)

Applicant Documents

Required Documents

Resume

Cover Letter

Optional Documents

Unofficial Transcripts – 1

Letter of Recommendation-1 (Non-confidential)

Letter of Recommendation-2 (Non-confidential)

Letter of Recommendation-3 (Non-confidential)

Other Documents -1

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