Recipient Services Marketing Manager

Change peoples lives and love what you do! Cochlear is the most
recognized brand in hearing health care.

Recipient Solutions Marketing Manager

Accepting Applications until October 21, 2024.

Change peoples lives and love what you do! Cochlear is the most
recognized brand in hearing health care.

About the role

We are seeking a highly skilled and motivated Marketing Manager to join our
team. The ideal candidate will be a strategic thinker with strong business
acumen and passion for content development and overall support of our
Cochlear™ recipients. The Marketing Manager will be responsible
for developing and executing comprehensive marketing strategies to promote new
recipient onboarding, support the current/future state of the Cochlear
Family program, enhance program visibility and adoption by patients and
professionals, while also supporting other recipient engagement initiatives.

Key Responsibilities

Develop and implement strategic marketing plans to achieve company
objectives and KPIs for areas of responsibility including Recipient
Onboarding experience and support of the Cochlear Family program cultivating a
value driven, holistic, omnichannel UX for recipients. Ultimately,
increasing regional adoption and recipient engagement.
Demonstrated expertise in crafting compelling marketing materials – from
brochures to social media content- and steering them through the full approval
process. Skilled in budget.
Perform market research to discern trends and patient preferences, meeting
satisfaction benchmarks and guiding personalization and strategic marketing.
Strong project management skills are required as this role will collaborate
with cross-functional teams. Must ensure consistency in experience and brand
voice while ensuring open communication, flexibility, clear direction,
and alignment. Analyze performance and ROI to optimize marketing efforts and
drive continuous improvement.
This position is responsible for orchestrating the planning and execution of
our dynamic recipient-centered event, which are designed to adapt seamlessly
between in-person and virtual formats as required.
Serve as the primary representative for our department in identified
enterprise initiatives, advocating for our needs, and addressing
challenges. Support additional projects and work as assigned to engage,
re-engage recipients, and encourage empowerment through education and
self-support or other duties assigned by manager.

Key Requirements

To add value to Cochlear in this role youll be able to meet and demonstrate
the following knowledge, skills and abilities in your application and at
interview:

Bachelors degree in marketing, communications or similar field;
5-7 Years of experience (marketing, journalism)
Requires marketing experience including developing customer facing
communications and marketing plans with minimal reliance on internal creative
services, external agency resources or copywriters

Excellent computer skills with experience in various software packages,
including Microsoft Suite and web-based programs
Demonstrated ability to prioritize current workload and projects for team
and self
Excellent written and verbal communication and presentation skills including
the ability to communicate and present to Senior levels of the organization
Demonstrated ability to effectively communicate with employees across all
levels of the organization and in a variety of settings: one-on one, small
and large groups, and among diverse styles
Provides timely and helpful information to team and cross-functional
business partners across the organization
Ability to ensure clarity of expectations for individuals and team and hold
team members accountable for expectations
Inspires self and team to tackle problems and challenge the status quo to
deliver creative solutions
Strong ability to interact effectively and proactively with all l vels of
the organization to develop positive, professional relationships across the
business that are based on trust and open communication
Create an environment of trust with business partners and demonstrate
resilience when experiencing setbacks
Solid leadership skills and ability to influence others.
Experience with CRM systems, such as Salesforce preferred
Ability to travel approximately 15% of time

Total Rewards

In addition to the opportunity to develop your knowledge and grow
professionally, we offer competitive wages and benefits.

Target Salary Range/Rate: $108,000 – $118,000 based upon
experience, as well as an annual bonus opportunity of 15% of base salary
Benefit package includes medical, dental, vision, life and disability
insurance as well as 401(K) matching with immediate vesting, Paid Time
Off, tuition reimbursement, maternity and paternity leave, Employee
Stock Purchase Plan and pet insurance.

Who are we?

Human needs have always been our inspiration, ever since Professor Graeme
Clark set out to create the first multi-channel cochlear implant because he
saw his father struggle with hearing loss. We always start with people in mind