Creative Director Digital Design

Bring your heart to CVS Health. Every one of us at CVS Health shares a single, clear purpose: Bringing our heart to every moment of your health. This purpose guides our commitment to deliver enhanced human-centric health care for a rapidly changing world. Anchored in our brand — with heart at its center — our purpose sends a personal message that how we deliver our services is just as important as what we deliver.

Our Heart At Work Behaviors™ support this purpose. We want everyone who works at CVS Health to feel empowered by the role they play in transforming our culture and accelerating our ability to innovate and deliver solutions to make health care more personal, convenient and affordable.

The Creative Director of Digital Design is a critical position at CVS Health, leading the team responsible for the creation of many of our major marketing communications initiatives, including Aetna.com, CVS.com, digital advertising, branded content and owned and paid social media. This individual will be one of the creative leaders in Heart Haus, the award-winning internal agency at CVS Health (and a finalist for In-House Agency of the Year in 2021 and 2022).

They must have a proven track record of both creating and inspiring innovative, effective digital experiences that both build brands and drive sales. They are equally at ease leading the creation of effective online customer experiences as buzz-generating social posts. And they have deep experience creating and implementing digital identity systems and guidelines for large, complex organizations. More than likely, they will have spent a good amount of time at a highly regarded external agency, designing campaigns and digital experiences that are looked upon as examples of the best of what is being produced in the industry today. And now they are ready to work directly for a Fortune 5 client that demands that same level of creativity and innovation. The right candidate will also be an exceptional strategic thinker and capable of influencing at senior levels and with fellow creative team members. They should enjoy leading, inspiring, and mentoring creative staff at all levels. Retail or Health Care advertising chops would be a plus.

To be successful in this role the candidate should have a portfolio filled with innovative, with examples of both brand-building and sales driving work, as well as digital identity systems. There should be examples of video, complex sites, immersive digital experiences, social media, and branded content.

Required qualifications:

10 years of overall work experience

4 years experience in a digital creative director role or similar

Strong portfolio required, and link in resume is mandatory

Preferred qualifications:

· Knowledge of working for a large, complex client organization

· Skill in health care, insurance, retail or ecommerce communications

· Ability to create and lead the development of award-winning communications and digital identity systems

· Extensive digital background and understanding of digital tools and best practices

· Working knowledge of good user experience and best practices

· Strong understanding of Web Content Accessibility Guidance (WCAG 2.0)

· Experience with Adobe Experience Manager (CMS and DAM)

· Ability to be creative within modular email and web design systems

· Knowledge of working on integrated campaigns for national brands

· Capable of strategic thinking, big idea generation and video/digital production

· Advanced capabilities in digital marketing, content strategy, social media, animation, video, presentation building and more

· Ability to work expertly in all major social media platforms

· Extensive background in creating compelling content that is on brand

· Experience with Motion and Experience Design APIs (After Effects, AR, Voice, etc.)

· Ability to navigate a complex organization with multi-stakeholders

· Strong written, verbal and presentation skills

· Proficient with Mac and the Adobe Creative Suite

· Experience with XD, Sketch and Figma

· Experience with MS Office Suite

Education:

Bachelor’s degree in fine arts, graphic design, communications, information design, interaction design, UX/UI design or equivalent combination of education and experience ( 4 years)

Pay Range

The typical pay range for this role is:

$100,000.00 – $231,540.00

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. This position also includes an award target in the company’s equity award program.

In addition to your compensation, enjoy the rewards of an organization that puts our heart into caring for our colleagues and our communities. The Company offers a full range of medical, dental, and vision benefits. Eligible employees may enroll in the Company’s 401(k) retirement savings plan, and an Employee Stock Purchase Plan is also available for eligible employees. The Company provides a fully-paid term life insurance plan to eligible employees, and short-term and long term disability benefits. CVS Health also offers numerous well-being programs, education assistance, free development courses, a CVS store discount, and discount programs with participating partners. As for time off, Company employees enjoy Paid Time Off (“PTO”) or vacation pay, as well as paid holidays throughout the calendar year. Number of paid holidays, sick time and other time off are provided consistent with relevant state law and Company policies.

For more detailed information on available benefits, please visit Benefits | CVS Health (https://jobs.cvshealth.com/us/en/benefits)

We anticipate the application window for this opening will close on: 11/11/2024

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.

We are an equal opportunity and affirmative action employer. We do not discriminate in recruiting, hiring, promotion, or any other personnel action based on race, ethnicity, color, national origin, sex/gender, sexual orientation, gender identity or expression, religion, age, disability, protected veteran status, or any other characteristic protected by applicable federal, state, or local law.