Marketing Specialist
Mercy University
Marketing Specialist
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Marketing Specialist
Salary
$21.98 – $27.47 Hourly
Location
Tarrytown, NY
Job Type
Full Time Staff
Job Number
00805
Division
Enrollment Management
Department
Marketing
Opening Date
09/16/2024
Union Status
Non-Union
Description
Benefits
Job Posting Summary
The Marketing Specialist is an entry-level position that reports directly to our Assistant Director of Marketing. This individual will be responsible for assisting with the execution of the College’s marketing plan by handling key day-to-day tasks and acting as an important reviewer of marketing activities, including but not limited to our website, marketing materials, collateral inventory and communications plans. One of the main responsibilities of this person will be the facilitation of Admissions events, coordinating volunteers across the college and executing each event plan. The Marketing Specialist will work across departments including the IT technical team, admissions department, individual schools and other departments across the College to be an effective contributor to the team.
This position is ideal for someone with some marketing, sales or admissions experience, an understanding of important marketing concepts, strong attention to detail, effective communication skills, inquisitive spirit, meticulous organization, desire to learn and the ability to work under tight deadlines. Recent college graduates with related coursework or internships would also be considered.
Examples of Duties:
Assist in executing College marketing strategy, including but not limited to:
Advertising
Communications
Website content
Social media
Events across all campuses
Coordinate Admissions events execution, including but not limited to:
Staff/faculty assignments
Student volunteers
Invitations, communications and collateral
Surveys and reporting
Assist with editing and maintaining College website
Collaborate with outside vendors
Manage inventory for Admissions marketing collateral
Copyedit and proofread brochures, social media and web content
Work cooperatively with key team members, clients and vendors
Operate within the set departmental budget, with appropriate tracking and benchmarking
Track and report on marketing performance metrics
Work across departments to achieve marketing goals
Other tasks and responsibilities as requested
Qualifications
Required Skills•
1-2 years experience working with multichannel marketing campaigns
Exceptional communication and organizational skills
Ability to manage multiple projects in a fast-paced, deadline-driven environment
Proven ability to build consensus and work effectively within a cross-departmental team
Knowledge of CRM systems a plus, especially Slate
Experience with Drupal Content Management System a plus
Bachelor’s Degree in Marketing, English, Business, Technical Writing or a related field
About Mercy
Mercy University is a dynamic, independent, coeducational New York City areauniversity that offers more than 100 undergraduate and graduate degree and certificate programs in six schools: Business, Education, Health and Natural Sciences, Liberal Arts, Nursing, and Social and Behavioral Sciences.
Mercy is the regions largest private, nonprofit, Minority-Serving Institution , proud to serve a student body that is highly diverse. As a federally designated Hispanic Serving Institution (HSI), Mercy University, has been ranked nationally among top colleges in the country for Hispanics by the Hispanic Association of Colleges and Universities (HACU) and by Excelencia in Education, earning their prestigious Seal of Excelencia for intentionally serving Latino students.
Mercy University was further recognized by HACU as a national leader in awarding bachelors degrees to Hispanics in several disciplines, including Psychology, Sociology , and Business. Westchester Magazine has also named Mercy the Best College in Westchester County in 2019, 2020, and 2022.
Mercy is committed to offering an inclusive learning environment to help a diverse student body set a course for their future. To support its student body, Mercy has been awarded a number of federal grants which enable us to better develop and deliver education to our students.
Mercy’s student body reflects the rich diversity of the New York metropolitan area. Enrollment, including full-time and part-time undergraduates and graduates, is approximately 8,800. Mercy students learn oncampuses in Dobbs Ferry, the Bronx, andManhattan as well as online.
At Mercy University we strive to provide employees and their families with a comprehensive and valuable benefits package. We offer high-quality health care plans, retirement benefits, tuition discounts, flexible spending, and much more.
Our Mission:
Mercy University is committed to providing motivated students the opportunity to transform their lives through higher education by offering liberal arts and professional programs in personalized and high-quality learning environments, thus preparing students to embark on rewarding careers, to continue learning throughout their lives and to act ethically and responsibly in a changing world.
EEO Statement
Mercy University is an equal opportunity employer. Mercy University actively engages in recruiting a diverse workforce and student body that includes members of historically underrepresented groups and strives to build and sustain a welcoming and supportive campus community. All qualified applicants will receive consideration for employment without regard to age, race, color, national origin, ethnicity, creed, religion, marital status, sex, sexual orientation, gender, gender identity, pregnancy, height, weight, genetic information, disability, or protected veteran status.
As part of this commitment, Mercy University will ensure that persons with disabilities are provided reasonable accommodations for the hiring process. If reasonable accommodation is needed, please contact The Office of Human Resources at (914) 674-7839, Option 6 or via email atHR@mercy.edu.
The posted salary range for this position is based on several legitimate, non-discriminatory factors set by the organization. Mercy is committed to ensuring equal pay opportunities for equal work regardless of gender, race, or any other category protected by federal, state, or local pay equity laws.
Campus Safety
Mercy University is committed to providing a safe and welcoming environment for all. Information regarding campus safety can be found here. (https://www.mercy.edu/media/annual-security-and-fire-safety-report-1042023)
Mercy University strives to provide employees and their families with a comprehensive and valuable benefits package. We offer high-quality health care plans, retirement benefits, tuition discounts, flexible spending, and much more.
Health Insurance:
UntitedHealthcare Oxford
In-network and out-of-network plan options
EmblemHealth HIP Prime HMO (Union Staff)
Dental Insurance:
UnitedHealthcare Oxford
In-network and out-of-network plan options
Vision Insurance:
UntitedHealthcare Oxford
Paid Time Off:
Mercy University provides generous leave benefits to its employees.
Disabilities & Workers Compensation Insurance:
Coverage in accordance with New York State regulations
Life Insurance:
Long-Term Disability:The Hartford
Short-Term Disability:The Hartford
Flexible Spending Account (FSA):
Ameriflex
Retirement Benefits:
TIAA
The Mercy University Retirement Plan is comprised of two components:
Deferred Compensation Plan
All eligible employees may contribute to the Deferred Compensation Plan on a pre-tax basis upon joining the University.
Defined Contribution Plan
Eligible employees are enrolled in the Defined Contribution Plan after two (2) years of full-time employment at Mercy University and receive a semi-monthly contribution from the College, based on age and salary. If an employee is under age 36, they will receive a contribution of 3.3% of their annual salary each pay period. If an employee is age 36 or older, they will receive a contribution of 9% of their annual salary each pay period.
If employed full-time for two (2) or more consecutive years by another institution(s) of higher education (college or university), without an intervening break in service within the last twelve (12) months prior to employment before joining Mercy, please submit a waiting period waiver form to Office of Human Resources. The Defined Contribution will begin as of the first day of the month following receipt of the completed waiver form.
Remote Work:
Mercy University recognizes the important role that workplace flexibility can play in an employee’s ability to manage work-life balance.
Learn more about our remote work policyhere (https://www.mercy.edu/media/remote-work-policy-final) .
Tuition Remission: Staff & Faculty
Mercy University provides a competitive education to students and extends that formal education opportunity to employees, and their spouses/domestic partners, and dependents at a reduced tuition rate through this Tuition Remission Benefits Policy for Mercy Employees.
Learn more about our tuition remissionhere (https://www.mercy.edu/media/tuition-remission) .
Tuition Exchange:
We are a member of the Tuition Exchange Program. Employees are eligible to apply for the Tuition Exchange Program after completing two (2) consecutive years of full-time employment.
Employee Assistance Program:
Compsych
Voluntary Benefits:
Allstate Identity Protection
LegalEase
Liberty Mutual Auto & Homeowners
Nationwide Pet Insurance
PlumBenefits
ScriptSave
Working Advantage
Note: The above describes a brief summary of benefits and is subject to change.
Agency
Mercy University
Address
555 Broadway
Dobbs Ferry, New York, 10522
Phone
914-674-7839
Website
http://www.mercy.edu
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